Meta’s New Content Monetization Program: A Game-Changer for Creators

On October 3rd, 2025, Meta (formerly Facebook) announced its brand-new Content Monetization Program — and it’s the biggest update yet for creators worldwide.

For the first time, creators can earn money not only from videos but also from text posts, photos, Reels, and more. This update combines In-Stream Ads, Reels Ads, Fan Subscriptions, Stars, and Performance Bonuses into one powerful dashboard — giving creators more ways than ever to turn their creativity into income.

What’s New in Meta’s Monetization Program

Here’s what makes this update a game-changer:

• All monetization tools in one dashboard for easy access

• Earn from every type of post — videos, Reels, photos, and text posts

  
  

• Performance-based payouts based on engagement, views, and watch time

• Transparent eligibility requirements shown clearly in your dashboard

How to Check If You’re Eligible

For Facebook Pages:

1. Go to Meta Business Suite → Monetization

2. Select your Page

   
   

3. Check your status: 🟢 Eligible | 🟡 Issues | 🔴 Not eligible

4. Tap “View Page Eligibility” for full details

For Personal Profiles:

1. Open the Facebook App → Professional Dashboard

2. Tap Tools to Try → Monetization

3. Review available programs or requirements you need to meet

Requirements Snapshot

In-Stream Ads

• 10K followers

• 600K+ watch minutes in the last 60 days

• 5+ active videos

• Must be 18+

Fan Subscriptions

• 10K followers OR 250+ returning viewers

• 50K+ post engagements

• Must be 18+

Stars

• Must be 18+

• 100+ followers

• Live or Gaming content

• Policy compliant

Why This Matters for Creators

Most creators focus mainly on Reels and videos. But now, Meta rewards text and photo posts too. ✍️📸

That means you can:

• Write a quick post in 20–30 minutes

• Spend $0 creating it

• Earn real money from engagement

This opens up huge income potential for creators who want to diversify their content.

What Creators Should Do Now

1. Check your eligibility immediately

2. Activate all monetization tools you qualify for

3. Work towards missing requirements if you’re not yet eligible

👉 This is the biggest monetization update in Meta’s history. Whether you create videos, write posts, share photos, or go live, you now have more ways to turn creativity into cash.

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